Office of Community and Economic Development
OCED Creative Team Helps to Bring New Car Sharing Service to Life!
Míocar is the first 100% electric vehicle (EV) carsharing service available in the San Joaquin Valley. Carsharing means using a community network of vehicles without the costs and hassles of owning a car. It gives you the flexibility to choose your vehicle when you need it. And carsharing with electric vehicles can help reduce air pollution. Míocar members will have access to a network of shared electric vehicles in designated locations throughout the San Joaquin Valley 24-hours a day, 7 days a week.
The OCED creative team, Elisa Villanueva and Cynthia De Leon-Velasco (recent graduate), worked closely with the Míocar team for several months to design the branding for the project which launched this month. The branding elements included logo design, color schemes, and marketing materials. You can find the branding elements on the side of the electric vehicles, EV parking stalls, EVSE charging stations, and on the Míocar website and app.
Check out the Míocar website! miocar.org